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Feb 26 2018

SCEL

SCEL: SCOTTISH COLLEGE FOR EDUCATIONAL LEADERSHIP

The Challenge:

The Scottish College of Educational Leadership (SCEL) have recently relaunched their online learning platform, The Framework for Educational Leadership. Despite a growing user base, traffic and activity on the site have remained low so SCEL wanted to understand how they could improve the site to make it work more in

What We Did:

We conducted a series of usability testing sessions with SCEL’s target audience of GTCS registered teachers. Using qualitative interviewing techniques and our desktop usability setup, we were able to explore the user journey in detail, understand how well each part of the site was understood and identify improvements to be made to the layout and functionality of the site.

The Result:

We were able to identify the main barriers and stumbling blocks that were stopping teachers engaging fully with the CPD resources that SCEL has on offer. We were able to  recommend changes to help drive users towards the site and make it easy for them once they arrive.

Written by Joseph Greenwood · Categorized: Brand Development, Usability

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