Taylor McKenzie offer a range of Usability and User Experience services to compliment all phases of website/app development process. Our services help our clients to:
- Gain a better understanding of the context of use
- Identify key user needs and user requirements
- Understand current user journeys to identify where improvements can be made
To do this, we utilise a range of techniques that we tailor to meet our clients specific needs. Our experience in conducting Full Service qualitative and quantitative market research, as well as providing participant recruitment across the UK puts us in a unique position to deliver on all stages of the UX process.
- Focus Groups & In-depth Interviews
- Multi-platform usability testing (qualitative & quantitative)
- Card Sorting & Top Task Identification
- Customer Journey Mapping
- Persona Building
Taylor McKenzie also offer a range of ad hoc usability services with a focus on testing the effectiveness and efficiency that a website, app, or other interface allows users to complete tasks and identifying how satisfied users are with this process.
Our Usability services can be used at any stages throughout the development process, but it’s easier (and cheaper!) to fix issues before going live to the world…
Usability Health Check
For established websites & apps, usability testing is the best way to understand what is working well on a site, and what would improve the user experience. It will help you understand trends that you are seeing in your analytics and provide solutions to improve the functionality for the end user.
To find out more about the services we offer and how we can help you, contact Joe via email or call 0141 221 8030